Book Review
The Schizophrenic Society
To encourage action, this eloquently written and well-researched work paints a startlingly bleak picture of human civilization’s future. "The Schizophrenic Society" is an urgent wake-up call, primarily centered around the damage...
Book Review
Understanding Social Media
This excellent curated collection of observations is an all-in-one resource that should offer business marketers a wealth of guidance. More and more businesses recognize the need to be agile at using social media, but significant...
Book Review
Banking on Confidence
Cline offers an authoritative, well-written overview of how the American economy functions. CPA/CMA Dale K. Cline explains the workings of the American economy in simple, clear terms in his book Banking on Confidence: A Guidebook to...
Book Review
The Path Within
A life coach/counselor condenses twenty years of working with clients into this potentially transformational book. "The Path Within" is both a book and a program. To be more exact, the book essentially replicates “The Path Within...
Book Review
Reconstructing Strategy
This perceptive book raises intriguing questions about modern-day strategies in business and life. Saqib Qureshi, who has worked at a large international bank and a prominent consulting firm, lays out an ambitious objective for his book,...
Book Review
Got Social Mediology?
Izso offers smart advice to small-business owners who want to understand and apply the psychology of social media. The key difference between Jay Izso’s book, Got Social Mediology? Using Psychology to Master Social Media for Your...
Book Review
Will the Real You Please Stand Up
A marketing expert urges brands to embrace authenticity if they want to succeed in social media. Despite the popularity of social media, many businesses struggle with making the best use of this medium for marketing. Garst’s message in...
Book Review
Dear Investor, What the HELL Are You Doing?
This straight talk about investing mistakes from an investment professional is optimistic and accessible. The title of Ken Weber’s book—"Dear Investor, What the HELL Are You Doing?"—says it all: his intent is to bluntly detail the...