When it comes to writing an interesting business book, it’s hard to go wrong with compelling case studies. BOLD makes the most of this approach. Experts on brands and customer... Read More

At a time when many people remain in unsatisfying or low-paying jobs because they fear unemployment, this book persuasively makes the case for feeling fulfilled by one’s work... Read More

With the 2012 American political season well underway, there’s little doubt politicians and pundits will be unable to avoid playing up the divide between Main Street and Wall... Read More

This book’s title is, to some extent, derived from a best-selling business book referenced by Tim Phillips entitled Built to Last, by Jim Collins and Jerry Porras. Why does... Read More

The social networking revolution has brought with it a related phenomenon–the active involvement of the public in commenting upon and sometimes even creating products and... Read More

While nearly every company and self-employed individual has something to promote, authorities on marketing rarely agree on the methods used to sell anything. Consequently,... Read More

Like it or not, people are fascinated by other people’s troubles. All one has to do is observe how drivers slow to examine an automobile accident they come upon to recognize... Read More

Wearing an elegant Yves Saint Laurent suit with a black cowl, Patrizia Gucci stood up and listened to the magistrate in a Milan courtroom read the verdict. Guilty—for the... Read More