Considered the most important book fair in Asia and key to entering the Chinese and Asian publishing market. The Beijing Book Fair has grown to become one of the top four book fairs in the world and welcomes an average of 200,000 visitors in lat August/early September. With rapid urbanization, demand for publications within Asia continue to surge.
By exhibiting in the Foreword cooperative booth, your titles may potentially generate rights interest from any number of Asian publishers (typically, a foreign rights deal includes a non-refundable advance and a royalty rate of 7 – 8%.) So, with no out of pocket expense – except for the exhibit fee to have your title displayed at the Foreword booth – you stand to earn an unexpected windfall. Representatives from Foreword direct visiting agents and reps to the appropriate shelves (books are arranged by genre) and collect business cards and contact information when interest in a certain title is expressed. Foreword will then pass on the contact info to the corresponding publisher.
How to Register
Books can be registered for a trade show via the Register Books button on this page. Your receipt will contain details about how to get your book to us. If you have any questions, check our FAQ or call us at 231.933.3699.